BUSAN INTERNATIONAL ART FAIR(LOGO)

BIAF has symbolized the change and connection, about the influence of art, connection between art and collectors, and link between the culture and the industry. I redefine the symbol and express in the poster that sprawling circles refer to the influence of artworks, varying lines and dots the change in artists and audiences.

Life Pieces to A Masterpiece

The slogan of the 2022 BIAF is 'Individual Memory, Gathering Solidarity.' It was inspired by the idea that an artwork a viewer looks at was created based on a reminiscence of the artist, and that the artworks of an artist exhibited in one booth are a kind of 'chronology' in which the memories of the artist are linked to one another.

The key visual of the 2022 BIAF is one that visualized its slogan, 'Individual Memory, Gathering Solidarity.' It expresses a process of an artwork being created by an artist and a story in which these artworks become the history of the artist. The straight lines of the key visual imply an artist’s life, dots on lines mean artworks by the artist, and a collection of these artworks shows the artist’s history. The key visual represents the 2022 BIAF where artworks are showcased in the art market.